In 2025, if you’re not using content marketing, are you even marketing at all? 72% of online marketers see high-quality content creation...
How to tell if your website needs updating
Sometimes it may not be as obvious as it seems. Often you can tell a website is updated due to the design, however, this is not always the...
The secret sauce behind high-converting websites
Many businesses have a website, but few have one that actually converts visitors into customers. You can drive all the traffic in the...
How Trust Signals turn visitors into customers
Picture this: You’re walking past a bustling cafe, the aroma of freshly brewed coffee in the air, and the sight of people enjoying their...
What is Conversion Rate Optimisation?
You’ve spent time and money building a website, and your traffic is increasing, but when it comes to actual results — leads,...
Why Personal Branding is crucial for coaches
In a world where coaches are a dime a dozen, standing out isn’t a luxury- it’s a necessity. And let’s be clear, personal branding, whether...
Why isn’t my website generating leads?
If your website’s traffic is ticking along but leads are practically non-existent, you aren’t alone. The truth is, generating leads is as...
Top 5 things to look out for when using ChatGPT for content creation
In this article I'll cover some classic gotchas, things to steer clear of from the off, and how to programme an AI assistant to give you a...
How to choose images for your blogs, articles, website, and social media
Research shows that relevant images attached to website content, blogs and social media will get 94% more views than content without. That...
How long does a website last?
According to Forbes, the average lifespan of a website is 2 years and 7 months – which is pretty specific! The consensus from multiple...
How to craft successful headlines that make people click
Research shows that 80% of readers never make it past the headline. With a surplus of content marketing in 2024 and going into 2025, many...
How does AI impact content marketing?
Imagine having an assistant who can help you write articles, generate ideas, and even engage with your audience and create social media...
The Definitive Guide for writing content for your website
Your website is your digital shopfront, and 24/7 sales tool for your business. And whilst we need to communicate your brand values,...
Why not updating your website is losing you money
Your website is your business's first impression on your prospects. In fact, you actually have approximately 0.05 seconds to make this...
Why you should use video on your website and in your marketing strategy
It’s a well-known saying that a picture is worth a thousand words, so that must mean that a video is worth at least a million words. The...